Real-time Landing Page Tracking



In this article, we will be focusing on Retreaver’s capability to track data in real-time based on form capture.

We are proud of the fact that Retreaver is the most customizable platform in the call tracking market today. Here is just one of the many ways we are able to route calls, skipping the need for an IVR and capturing customer intent by interacting with your landing pages instead.

Here is a short 20 second demonstration of Retreaver tracking form data in real-time.


Creating a campaign with routing settings based on form-fill is EASY.

Step 1:

Create your Retreaver Campaign.

For a step-by-step guide to creating a campaign, please visit our guide on setting up your first call tracking campaign.

Step 2:

Navigate to the buyers menu and select the buyer you’d like to route calls to from the form. We will use the example above where the key:value pairs are:

  • product_interest:Retreaver Call Tracking
  • product_interest:Life Insurance
  • product_interest:Health Insurance
  • product_interest:Credit Card Debt

Type product_interest in the Key area, if the tag does not exist, it will be automatically created when you finish the process. Next, type Retreaver Call Tracking in the Value area and click Done, then click on Update Call Buyer.


Once you Update Call Buyer, you can confirm that the tag was added by looking at the Tags area in the Buyer Overview:


Step 3:

Repeat the above action for every buyer you’d like to categorize with a key:value pair from the appropriate form. For more information on tags visit our guide on Tags.

Step 4:

Click on New Number Pool for Campaign


Step 5:

Customize the requirements of the Number Pool as seen below. View our guide for a more in-depth guide on creating number pools


Step 6:

Now it’s time to configure the Retreaver JS Settings. The screenshots below will detail what has to be done:




You are now ready to test your campaign. Place the code on the website and refresh. Retreaver acts quickly and will automatically change the displayed phone number as well as track the necessary data in real-time!

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