What is the Difference Between a Duplicate and a Repeat Call?

Duplicate Call vs Repeat Call


Duplicate call

A duplicate call is a call that was routed to a Call Endpoint (Buyer) in the same Conversion Group it has previously converted in during the De-dupe period designated in the Conversion Group on your campaign.

Repeat call

A repeat call is a caller that recently returned to your campaign using the same tracking number. The Toggles on the Campaign for Repeat Caller Handling dictate how repeat calls are handled. A call can be labeled as a repeat, but not a duplicate if it is going to a Call Endpoint (Buyer) that is in a different Conversion Group.

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